LESSONS TO LEARNED FROM THE DAVID ADELEKE DONATION STORY THAT IS APPLICABLE IN BUSINESS.

LESSONS TO LEARNED FROM THE DAVID ADELEKE DONATION STORY THAT IS APPLICABLE IN BUSINESS.

Written By Dr Laide Okubena

It was a very interesting day on Wednesday, November 18, 2021, as popular music star, Davido had an exciting fundraising event as he celebrated his birthday.
The music star took to his social media pages on Wednesday, November 17, 2021, where he asked his loyal fans to send him money! He then went on to share his account details on his social media platforms.
“If u know I’ve given you a hit song .. send me money …. una know una selves oo. David Adeleke, Wema Bank Account Number:  he tweeted.

Fortunately, several celebrities, fans and friends responded to his call as he has currently received N184,104,565.73 cash gift from his fans and celebrity friends worldwide and still counting.

1. Build Genuine Relationships With People LKT Factor Likeability, Knowability and Trustability.

His Emotional Bank Account with most of this Donors from friends and associates was very high and came from People that knows him, likes and trusts him very well.

2. You Cannot Give What You Don’t Have.

David Adeleke cannot command such kindness or love from friends and associates, if he himself has not shown such love and kindness to all this associates in the past.

How you be trying to withdraw from an Empty Bank Account that you have not deposited anything into before 😳 Kolewerk.

You put in deposits before you can get withdrawal.

These are People he has invested in building a relationships with over time.

Noone wakes up overnight and asks for what you have not invested in others in time or value or relationship. This may be why some other celebrities trying to copy or emulate David Adeleke ask are not getting the same response David Adeleke is getting from friends and associates.

3. Know Your Target and Target Audience.

Davido knows his Target he was trying to raise at least 100M to clear his Rolls Royce from the Port and he knew to meet his target of at least 1 M Each.

He had to practically prospect them , he called out to them and let them know that if I have offered you value before or blessed you via a collaboration, I need this donation of 1 Million Naira.

Some of the personalities who sent him the most amount of money during his birthday fundraising include; his old time friend MC Galaxy who gifted him 3 million Naira (recall that Mc Galaxy was once a benefactor of Davido’s kindness, as Davido gifted him N1 Million for winning the Skelewu Dance challenge few years back).
Davido also received 5 million Naira from Yinka Ashluxe, the owner of the biggest fashion brand in Africa – Ashluxe, Yinka sent him combined funds of N5 Million in two batches, N3 Million and N2 Million Naira.

Then the king of the Elegushi Monarch, Oba Saheed Elegushi who has been a big fan of Davido, sent him N5 Million Naira.
Here is a list of some other popular celebrities that supported Davido’s birthday fundraising event and the amount they gave:
Naira Marley – N1,000,000
Patoranking – Undisclosed
Obi Cubana – Undisclosed
Otunba 02 – N1,000,000
Femi Otedola – Undisclosed
Nas Boi – Undisclosed
M.I Abaga – N1,000,000
Eniola Badmus – N1,000,000
Sydney Talker – N1,000,000
Ubi Franklin – N1,000,000
Dorathy Bachor – Undisclosed
Ugo Ak – N1,000,000
Phyno – N1,000,000
Asa Asika – N1,000,000
Seyi Vodi – N1,000,000

Don Jazzy – N6,000,000 11k Dollars
Focalistic – N1,000,000
Rahman Jago – Undisclosed
Jamil – Undisclosed
Ned Okonkwo – N1,000,000
Victor AD – N1,000,000
Mayorkun – N1,000,000
Ckay – N1,000,000
AY Teddy – N1,000,000
Renee5Star – N1,000,000
Toke Makinwa – N1,000,000
Bella Shmurda – N1,000,000
Seyi Tinubu – N1,000,000
Cecil Hammond – N1,000,000
Munch It Nigeria – N1,000,000
Rema – N1,000,000
DJ Ecool – N1,000,000
Tunde Ednut – N1,000,000
Travel Beta – N2,000,000
Peruzzi – N1,000,000
Larry Gaaga – N1,000,000
Pasuma – N1,000,000
Bizzle Osikoya – Undisclosed
Czar – N1,000,000
Smade – N1,000,000
Sophia Momodu – Undisclosed
Toki Anifowose – N1,000,000
Fireboy – N1,000,000
Shakur – N1,000,000
Poco Lee – N1,000,000
Sapperz lounge – N1,000,000
WBar Lounge – N1,000,000
….and many more still counting.

4. It is a Waste of Time To Be Talking To People Who Cannot afford Your Products and Services.

The late Ubong King will say this , it is a waste of executive time to be prospecting People who cannot afford to pay for your products and services.

Many Celebrities not pulling traction may not be talking to their target audience.

5. Working With a Smart Goal.

David Adeleke was specific, Measurable , and was even Accountable. He is showing the account statement and acknowledging those paying him and knew this was achieveable and realistic and he worked with a time deadline in time for his birthday on November 21st To Achieve his Goal.

6. There is Abundance if only we seek it out.

This David Adeleke proved this , that there is Abundance, where some people are like where dem they see this money.

He proved this within Hours He could raise Well Over 190 Million Naira and still Counting.

In Sales and Business there is Abundance in the Universe only we seek it out even in a tough economy.

David Adeleke has proved if you Bring Value to the Table ,you have got skills that can solve problems, people and customers will naturally want to be associated with you or your success story.

Question of the day

What did you learn from David Adeleke aka Davido on how to close Deals or Sales in Business?

Thanks for your attention and please enjoy your day.

Dr Laide Okubena

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